… And how to make sure that yours are great. I’m not going to beat about the bush here. If you’ve ever wondered whether good use of language matters for your small business marketing, the answer is that it does.… Read More »Why spelling and grammar matter in marketing
Let’s get the bad news over with. According to Hootsuite, the average reach for an organic Facebook post was down to 5.2% at the end of 2020. The year before that it was 5.5% and the year before that it… Read More »Facebook Boost – should I boost?
According to a 2022 report by Deloitte1, large numbers of consumers are moving towards a more sustainable lifestyle, either by choosing brands and products that they consider to be environmentally and ethically responsible or by shunning those that are not.… Read More »Sustainable marketing: 7 steps to success
At the hub of any charity marketing strategy is its website. Your website is essential for amplifying your mission, encouraging donations and attracting volunteers. With your website at the centre of all your non-profit marketing campaigns, it is vital that… Read More »Charity marketing – optimising your website for success
Are you on top of your Christmas marketing and promotions? Christmas is not only a prime selling season but also an excellent chance to attract and retain new customers. By providing exceptional experiences to those who engage with your business… Read More »Christmas Marketing Checklist
There are so many web-building tools out there now that it’s not difficult for a layperson to build their own attractive and well-designed website. However, knowing what ‘well-designed’ actually means can be tricky. Even if you have hired someone else… Read More »Website building tips – 4 steps to a great website
This blog may seem somewhat out of the ordinary for a marketing company but we think it aligns with some of our priorities and those of some of our clients. And we just like to be useful! By the way,… Read More »6 Easy Ways to use Less Plastic in your Home
